date:Sep 28, 2012
re of particular interest to Millennials?
Sharon Benedict, copywriter at IMG, which specializes in brand marketing for firms in the health and nutrition space, highlights three key opportunities:
Energy (Products providing instant energy in the form of energy drinks, protein bars, caffeinated foods or capsules).
Focus and concentration (Millennials are not afraid to stay up all night playing video games or cramming for a test, and theyll pop a capsule to stay focused).
Vision (Gaming and