date:Sep 27, 2012
mer's Tweet before offering a packet of crisps.
This move not only marks Kellogg's foray into the savory crisps market, but also its first venture into the retail segment with a dedicated physical space in the UK.
The Tweet Shop, located at Soho's Meard Street, is open from 25 September to 28 September, between 9am and 5pm.
It stocks hundreds packs of crisps; features a 'Try before you buy' snacking area, where consumers can sample the crisps before writing their review on Twitter; and a comm