date:Sep 22, 2012
Kellogg-owned Pringles has added a Salt Pepper flavour to its UK range in a bid to boost sales.
The new flavour will be introduced onto shelves this month and will sit alongside the brands four core flavours Original, Salt Vinegar, Sour Cream Onion and Texas BBQ.
Fiachra Moloney, marketing manager for UK and Ireland at Pringles, said the brand already has a fantastic flavour variety but the new addition is set to be a success.
Historically, new variant launches have been hugely popular and