date:Nov 16, 2022
sy lifestyle in the Active Health category.
In yogurts and potted desserts, active health has seen the strongest growth in volumes up 4.4% (+6m) and is now worth 83.3m (Kantar 52 w/w 12 June 2022).
Nomadic believes its focus on great taste can generate cut-through in the busy protein space.
Bethan Miles, brand manager at Nomadic Dairy, said: Were keenly aware of the shift in protein products appeal which has significantly expanded consumer demand. Whether people are gym goers or just plain