date:Jan 20, 2022
As demand for sugar reduction intensifies, suppliers are capitalizing on natural products and advanced technologies to satisfy clean label requirements.
Notably, research by ADMs Outside Voice has identified an overlap between clean label and sugar-reduced demographics.
Sugar reduction is 61% more important for shoppers searching for products with a clean label, according to our research, Sarah Diedrich, marketing director of global sweetening and texturizing at ADM, tells.
Consumers are pu