date:Oct 26, 2020
he drink of choice for millions of people around the world for centuries, has a powerful association with wellness. Similarly, proteins benefits in areas such as weight loss and muscle growth are increasingly sought after by consumers, Bank Pedersen adds.
Whey protein as a clean ingredient
In the iced tea segment, Innova Market Insights reports that there is a strong preference for products that are natural and sugar-free. In addition, clean label claims are of particular importance.
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