date:Sep 10, 2012
Plans in the budget include a refresh and reposition of porks image, which the NPB hopes will increase both domestic and international consumer demand. Plans will also work towards ways to enable US pork producers to remain highly competitive on a long-term global basis.
Revenue projections from Pork Checkoff the NPBs official website will allow the board to establish a budget target of $67m, which the NPB said is around 5% below this years budget. Forecasts of revenue for 2013 are predicted