date:Aug 23, 2012
d smaller bagsfor the portion-conscious consumer, it said, as well as price marked packagingto provide greater flexibility for retailers.
Its investment in flavour development has been a success so far, it said, with cinema sweet and sweet salted both performing well.
Lee Bannerman, snack buyer at Tesco, said that while the UK popcorn market remains in its infancy, it hasironically been helped by the economic downturn as more people stay at home instead of going out for expensive trips to the