date:Aug 20, 2012
The Dublin-based chain is adding patios at many of its existing wing joints and looking for other non-traditional ways to get its name out there and its food in customers hands.
Despite 23 years of business and 27 open restaurants, few had outdoor dining until recently. While patios are commonplace in the bar-and-grill segment where Roosters sits, outdoor seating is a rarity at family dining restaurants. Since Roosters growth has been fueled by re-purposing abandoned restaurant buildings from ch