date:Aug 16, 2012
Students were asked to create a customized heart box design forHershey'sPot of Goldchocolates to help give the collection a contemporary, fresh look for the 2013Valentine's Dayseason. After consumer testing, the top student package designs were selected for production and will be featured on-shelf during the 2013Valentine's Dayseason. In recognition of the school's efforts, The Hershey Company also donated$20,000to theAcademy of Art Universityfor the creation of theHershey Design Excellence Awar