date:Apr 26, 2016
s are looking for alternative drink options. In fact, two thirds (67%) of Americans sometimes or frequently purchase new/different beverages, and 18% say they drink a wide variety of beverages.
While the non-alcoholic beverage market is innovating to address consumer interest in healthy options, taste and flavor remain the most influential reasons for consumption. No matter how healthy a drink is, if it doesn't taste good consumers wont buy it, and the amount of available products on the market