date:May 15, 2012
with the UKs largest soft drinks category (worth ?8.49bn in 2011) up 6.1% in value terms, while volumes also grew 4.1% to 6.6bn litres.
Growth was mainly driven by cola, energy drinks and also fruit-flavoured variants in 2011, the report authors said, with consumers sticking to traditional favourites and larger pack sizes to drink at home, due to fewer nights out and increasing food and beverage prices.