date:Mar 15, 2016
what can be merchandised and at what prices/savings in those contracts they still permit, he explains.
Viamari illustrates the impact of merchandising support on non-alcohol beverage sales within grocery and highlights that 38% of non-alcohol beverage volume is sold with merchandising support.
Some categories, including carbonated beverages and sports drinks, move even more of their volume with merchandising support, she says. Among alcoholic beverages, an average of 30% of volume is sold wit