date:Dec 11, 2015
t companies in the industry Oneonta, Borton Fruit and New York Apple Sales and Exports with a lot of their budget focused on point-of-sale awareness.
These guys sell about 25 or 27 million cartons between them, not including Korus, so theyre big, experienced, switched on marketers, Mr McGrath says.
As the volume increases we now have to start marketing more broadly to take a basket of territories.
Approximately 40,000 cartons of KORU apples were exported from New Zealand this year, with an