date:Sep 06, 2015
food.
Non-compliance with regulations
If the food product is not labelled in accordance to the regulations, or it does not provide the required complete information, or the food product is promoted for sale with false, misleading or deceptive claims, it is considered misbranded food and attracts the penalties as follows: Misbranded food up to Rs 3 lakh; and Misleading advertisement up to Rs 10 lakh.
Present day innovations and responses to changing consumer preferences and demands have extende