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NZ honey brand allows consumers to check quality with QR code
date:Aug 11, 2014
ng customers and retailers everything they need to identify their honey whether it is manuka, clover or any other honey in the range - as being true to variety, undamaged and traceable. The traceable feature will also make it easier for consumers and importers overseas to identify counterfeit honey, something that continues to be a problem internationally.

Users just need to scan the QR code on the honey label with their smartphone and enter the honeys batch number into the TraceMe section on

03/05 04:55