date:Jul 23, 2014
f product launches increased by 47.7% in Europe between 2010 and 2013. Ice cream products featuring the taste of cakes or cookies are also on the rise with clear growth of 19.7%. Caramel plays a solid part in many dessert formulations and it comes as no surprise that this flavor is benefiting from the dessert boom as well. Within the same time frame, caramel has recorded encouraging growth rates of 8.3%. WILD continues to respond to this trend and is using innovative concepts to create surprisi