date:Jul 03, 2014
As part of the companys ongoing commitment to supporting the governments Responsibility deal, Britvic have been working with PepsiCo and some of the UK's biggest cinema chains, Odeon, Empire and Reel Cinemas, to develop an innovative new approach that will encourage more people to choose low and no sugar soft drinks when they go to the cinema.
Retail employees working in each of these chains will be trained to actively encourage customers to choose sugar-free Pepsi MAX rather than a regular col