date:Jul 12, 2012
. It will take some time, and that's why we're adopting a short-term alternative,she said.
Asked about potential damage to the Fruit Shoot and Britvic brands, the spokeswoman added:You've got to look at the company's excellent track record, and it has never had an issue of this sort before.
She added:There are always risks with any market innovation, and in this case the recall does not affect the drink but the packaging, so in no way should this reflect badly on Britvic's reputation.
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