date:Jul 12, 2012
With wine labels such as Half Mile Creek, Queen Adelaide and Step Road, beer brand Cobra, a range of rums and gins, and the increasingly popular Three Oaks Cider, as well as liqueurs, ready-to-drink beverages, and non-alcoholic items such as Bickfords Cordial range, the Vok brand portfolio has flourished since its establishment in 2002.
The company prides itself on realising the untapped potential of tail brands and returning them to growth. A good example of returning growth to a brand is Voks