date:Feb 12, 2014
is being rolled out now, Dow AgroSciences spokesman David Sousa said. He said the ad campaign should raise the profile of the website for individuals searching for information about GMOs on the Internet.
The group is promoting the site with Google Adwords (www.google.com/AdWords) and Outbrain (www.outbrain.com).
There will be continuous updates to the website itself, Sousa said. It's not about advocacy. It's about transparency.
The group is also adding to its roster of experts, which now is