date:Jul 06, 2012
The company has a synthetic polymer chewing gum base that degrades faster than conventional bases, and could go some way to solving gum littering on streets.
The company plans to launch its Rev7 gum brand in selected European markets and produce a nicotine gum to take on Nicorette in North America
The company said it is not looking to compete with gum manufacturers and is simply testing consumer demand before establishing partnerships with leading confectioners to bring products with its pat