date:Jul 23, 2013
as opposed to selling to a typical domestic buyer, because Chinese buyers usually want to invest in at least a 20-foot container's worth of wine. As the local grape grower has experienced, purchases from China may amount to a thousand cases per sale.
Gayaldo said he encourages Lodi wineries that are interested in selling to China to actually make the trek East to see the market for themselves. So far, our secret to success has been people-to-people relationships, Gayaldo said about the Lodi win