date:Jun 22, 2012
ase for customers (while replenishing stock) and end consumers.
Jim Shaw, head of supply chain strategy and change, Molson Coors (UKIreland) said that the firm was the first majorUKbrewer to invest in film as a secondary packaging technology on such a large scale.
Shaw said:It is another step in our five year [15m] plan to redevelop our largest brewery and the UKs biggest, based in Burton-upon-Trent.
Design consultancy Echo has also designed what Molson Coors describes as anew creative visual