date:Jun 14, 2012
multinational brewing groups are hoping to make the most growth these days, compared to relatively flat established markets elsewhere and the continued growth in sheer scale is a key factor in that interest.
Rapid income rises and a feel-good factor surrounding Chinas economic growth meant consumers were going out to eat, he added, which meant catering sales were also increasing important (weighed against retail) as a share of overall beer sales.
Market demands innovation
But while the market