date:May 21, 2013
. In terms of product activity, launches featuring GMO-free claims and labelling remain relatively limited on a global scale, according to Innova Market Insights. Just 1.1 per cent of new products globally used GMO-free labelling. Innova Market Insights said this figure rose slightly in Europe and Australasia, but fell to less than 1 per cent in North America and Asia.
By comparison nearly 13 per cent of launches in the year to March 2013 were marketed on an additive-free or preservative-free p