date:Jun 11, 2012
s and popcorn segments.
In 2011, US savory snacks market has experienced increased consumption of potato chips and processed snacks. Both these segments, together, have captured a share of up to 55% of total market value, with potato chips leading the others.
Similar lead was noticed by potato chips followed by processed snacks even in volume terms, the survey revealed. These two segments have captured around 29% and 28% respectively.
Canadean observed a moderate spread of the share by age group