date:Jun 07, 2012
cted to rise 20% from 2011 to 2016, largely driven by the pod explosion, Feliciano said.
In some ways the US pod explosion mirrored Western European growth where pods represent 2% of US off-trade fresh coffee retail volume in 2011, compared with 23% in France where France, for instance, saw massive growth in 2005/6 due to breakthroughs by Kraft Foods (Tassimo) and Sara Lee.
With consumers increasingly leading on-the-go lifestyles, pods quickly became a hit as the machines allowed them to bre