date:2016-11-09~2016-11-11
about 173m people. The Nigerian consumer market is estimated at 130bn and has been thriving on the market demand stemming from a robust demography. According to the Economist Intelligence Unit, household goods constitute 3.6% (approximately 4.75bn) of total consumer expenditure in Nigeria. As a result of a growing population and an emerging middle class, there is a growing demand for fast moving consumer goods (FMCG) in the country.
To take place in one of the most fasted growing country's luc