date:Jan 04, 2013
ts like Muscle Milk. Mix1, while small compared to other strategic beverage acquisitions, was also expected to help provide Hershey a pathway to developing its own foothold in the beverage business, as well as a platform for further strategic expansion into the health and wellness arena.
The product, which was packaged in both Tetra-Pak and plastic bottles, included a unique mix of whey protein, antioxidants, and even olive oil as a way of providing a healthy recovery drink and between-meals sn